Data Management Archives - Page 2 of 2 - YuktaMedia

August 23rd, 2015

Inventory Monetization and Data Management Challenge

This post was originally published on LinkedIn Pulse. Most Publishers today want to have options when it comes to monetizing their display, mobile and video inventory. Publishers typically will have a ad server, a couple partners for video ads, a few for mobile ads and another set for monetizing display ads. In a recent survey […]