Updates, News and Helpful content
October 11th, 2022
Classified Ads Listing Management now gets digital with YuktaMedia
As a print publisher are you fed up with offline form submissions for Classified Listings? Well, Classified Listings have been a very important part of your business. So how are you collecting the information for the Classified from your client? If you are using the same old technique of paperwork then you must read this […]
September 7th, 2022
Why must Publishers outsource their Ad Operations?
There are various activities and tasks which Publishers have to perform. The main task is to focus on creative content creation so that more and more audiences get attached to their platforms. With digital viewership going high, revenue from Online Ads is very important to Publishers. For maximizing the online ads revenue, Publishers must have […]
August 23rd, 2022
In the world of Online Advertising, running ads and earning maximum revenue for your advertising business is quite crucial. If you are a web Publisher then only running ads is not sufficient but monitoring them and making sure that each and every ad impression is served to fulfill your ad inventory to maximize revenue. What […]
July 14th, 2022
Programmatic Analytics – Video Cast Episode 2
YuktaMedia is excited to introduce its second episode of the Video Cast Series. The objective of this series is to share our knowledge and expertise in the field of AdTech. Our in-house team members are leading professionals in the AdTech industry. The goal is to share our knowledge with you and especially in this episode […]
June 29th, 2022
Campaign Management – Episode 1: The Basics
YuktaMedia is excited to introduce its first episode of the Video Cast Series. The objective of this series is to share our knowledge and expertise in the field of AdTech. Our in-house team members are leading professionals in the AdTech industry. The goal is to share our knowledge with you and especially in this episode […]
May 19th, 2022
Path to Brand TRUST and Credibility
As a product or service provider, you are focused on getting business. No matter how innovation-focused you are, or product-focused you are…eventually, it’s the revenue that matters! Money makes the world go around, and pays the bills! Revenue means Customers and getting to Customers, gaining their trust is easier said than done. There’s a lot […]
January 20th, 2021
Meet The Experts, Part-8: Interview with Hari Shankar
YuktaMedia is excited to introduce the eighth speaker in the “Meet The Experts” series. The objective of this series is to interview leading professionals in the digital publishing industry around the globe. The goal is to learn from the experts, especially now, that the Publishing industry is hurting the most. We hope that by sharing and learning […]
November 26th, 2020
Poll: What is the most useful feature of a data analytics tool?
Some time back it was all about data (to some extent it still is!) and when we were burdened with data, we needed a tool to manage it, that led to the discovery of a data analytics tool, and now just like any other app in your smartphone, it also requires an update from time […]
October 28th, 2020
Meet The Experts, Part-7: Interview with Sophie Toth
YuktaMedia is excited to introduce the seventh speaker in the “Meet The Experts” series. The objective of this series is to interview leading professionals in the digital publishing industry around the globe. The goal is to learn from the experts, especially now, that the Publishing industry is hurting the most. We hope that by sharing and learning […]Load More
YuktaMedia Case Studies
January 7th, 2021
BUILDING ENTERPRISE FINTECH APPLICATIONS USING YUKTAONE
Background Finance applications used by Banks (Retail and Commercial) have been slow to adopt new technologies for a couple of reasons: Regulations Data Security Siloed Operations The only exception being high speed transaction (buy and sell) systems used by stock markets. Most other applications are monolithic without a proper user friendly user interface. As can […]
August 21st, 2020
Case Study: Digital Asset Monetization Strategy Service
Introduction A very well-known web Publisher in the UK approached YuktaMedia a few months after COVID-19 was in full swing. Like many Publishers around the world, even this Publisher was seeing revenues and eCPM drop like there is no tomorrow. Interestingly due to lockdown, the website traffic was increasing consistently. This represented a huge opportunity […]
April 6th, 2020
Case Study: YuktaOne Data-As-A-Service (DaaS)
Introduction AppMonet provides in-app display and video containers for top mobile apps and smart TV channels around the world. Through AppMonet, mobile apps can serve their users selected ads and greatly improve the user satisfaction. Hundreds of mobile apps worldwide with a combined 80 million MAU are using AppMonet. Problem and Impact: AppMonet is currently […]
April 1st, 2020
Addressing Ad Network’s Ad Ops Woes
Introduction A leading Ad Network in USA, which is primarily catering to wedding related Publishers, has around 35-40 Publishers currently in their network. They also work with marquee Agencies and Brands to help them reach the right audiences via their Publishers. They manage the advertising campaigns for Agencies and Brands and monetization for these Publishers […]
March 16th, 2020
How YuktaOne saved Publisher Network from an Ad and Revenue Operations Apocalypse!
Introduction: One of YuktaMedia’s US-based Customer is a large Publisher Network with over 1,500 Publishers (mostly local TV stations and news publications). They are responsible for monetizing inventory for these Publishers in their network using their proprietary CMS and inventory monetization services. This Customer uses Google Ad Manager (GAM) and more than twenty-three other DSPs, […]
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YuktaMedia’s knowledgeable and experienced Ad Ops team has provided unparalleled support for Rotana sites by leveraging YuktaOne Media ERP for automated real-time reporting, revenue tracking, campaign pacing, performance and delivery.
Abir El Naboulsi
Sales Strategy Partner
“Working with the Yuktamedia team has given our company the extra support we needed to expand our business. The YuktaOne platform has reduced reporting hours significantly, allowing our internal team more time to focus on other initiatives. And our partners love having instant access to their data through a clean UI. We’ve worked with several outsourced teams over the years and Yuktamedia stands out because of their dedication to our success. It isn’t just about completing a task, Aditya’s team cares about producing quality results.”
Business Operations & Strategic
Partnerships | Digital Advertising
YuktaMedia has been an invaluable partner, helping us monitor our business KPIs with their platform. They build and maintain data connections quickly and they are very responsive to all our requests.
Senior Director, Global Operations
YuktaOne Media ERP has helped transform our client's business and has become an essential part of their ad and revenue operations. The Yukta team is knowledgeable, responsive and professional. We look to work with them whenever we can.
Founder and CEO