Tag: Campaign Under delivery
July 1st, 2024
YuktaOne Media ERP Case Study | Automated Campaign Delivery and Performance Management
Learn how a large Ad Tech provider leveraged YuktaOne to deliver millions of dollars’ worth of campaigns… on time and with top performance! Customers’ Business Challenges: A large Ad Tech provider was working with Agencies to deliver their direct campaigns. There were specific challenges associated with these campaigns: Billing was done on 3rd party (Agency) […]
February 6th, 2019
5 Ways to Avoid Campaign Under Delivery for Campaign Managers
If you are a campaign manager at a leading Media Agency or Publisher you know how media buyer’s behavior has changed in the past five years, with the advent of programmatic inventory buys, they are now: Moving towards more inventory spot buys Wanting to keep more options open because they are shifting budgets more often […]