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Tag: Media ERP for Publishers
July 22nd, 2024
Six Reasons Why Digital Publishing Operations Needs a Media ERP!
The proliferation of mobile devices and data plans has driven the steady growth of digital publishing. The Business Research Company says it will be worth $79.6 billion by 2028. According to Guideline data, digital ad spending is also on the rise, up by 18% in Q1 ’24. While all this spells good news for digital […]
February 13th, 2020
YuktaOne Data Marketplace (DaaS) Part 2: Multi-Account Unified Reporting
Introducing Multi-Account Unified Reporting: In Part 1 of our YuktaOne Data Marketplace blog, we saw how YuktaOne Data Marketplace help Publishers to integrate data from multiple data sources (SSPs, DSPs, Ad Servers, Social, Email, CRM, etc.) in a single Dashboard. In case missed, you can read part 1 here : https://webtest.yuktamedia.com/yuktaone-data-marketplace/ YuktaMedia team has successfully completed […]