QnA Archives - YuktaMedia

July 8th, 2019

Advertising Operations

10 Questions Every Publisher should ask when selecting an Ad Network / Demand Partner

Publishers are trying to increase monetization of their website with Programmatic advertising, header bidding, direct campaigns, with the help of their sales and ad ops teams. To do so Publishers are always in search of a good Ad Network / Demand Partner. Publishers first need to understand various aspects of their inventory. To achieve this, […]