YuktaMedia is excited to introduce its first episode of the Video Cast Series. The objective of this series is to share our knowledge and expertise in the field of AdTech. Our in-house team members are leading professionals in the AdTech industry. The goal is to share our knowledge with you and especially in this episode you will get to know about Campaign Management.
Topics Covered:
What is campaign management?
What are the pillars of campaign management?
What is Campaign Planning?
Campaign Executing A) Media Plan execution B) Campaign setup on Platforms C) Assigning creatives to Campaign D) Asset approval for Campaign E) QA for Campaign F) Campaign Launch
Campaign Tracking & Campaign Pacing
Performance Analysis & Optimization
Feel free to Contact Us for any help regarding your Campaign Pacing and Campaign Management Issues.
Aditya is the founder & managing partner at YuktaMedia. He has rich global experience in Digital Media having worked with large Publisher and Media Houses. That paired with deep technical knowledge of enterprise systems has let him found and lead YuktaMedia and create and drive the YuktaOne platform.
YuktaMedia’s knowledgeable and experienced Ad Ops team has provided unparalleled support for Rotana sites by leveraging YuktaOne Media ERP for automated real-time reporting, revenue tracking, campaign pacing, performance and delivery.
Abir El Naboulsi
Sales Strategy Partner
“Working with the Yuktamedia team has given our company the extra support we needed to expand our business. The YuktaOne platform has reduced reporting hours significantly, allowing our internal team more time to focus on other initiatives. And our partners love having instant access to their data through a clean UI.
We’ve worked with several outsourced teams over the years and Yuktamedia stands out because of their dedication to our success. It isn’t just about completing a task, Aditya’s team cares about producing quality results.”
Marisol Perez
Business Operations & Strategic Partnerships | Digital Advertising
YuktaMedia has been an invaluable partner, helping us monitor our business KPIs with their platform. They build and maintain data connections quickly and they are very responsive to all our requests.
Jeffrey Wu
Senior Director, Global Operations
YuktaOne Media ERP has helped transform our client's business and has become an essential part of their ad and revenue operations. The Yukta team is knowledgeable, responsive and professional. We look to work with them whenever we can.