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Tag: Ad Server
May 7th, 2020
Your Ad Ops study plan to make the most of COVID-19 lockdown!
Gone are the days when Ad Operations team was just trafficking campaigns and running basic reports to check campaign pacing and fulfillment. With the advent of Programmatic ads, Ad Operations team now has to get comfortable with… 1] Complex set up of ad units 2] Working with a variety of Demand Partners 3] Complicated set […]
February 13th, 2020
YuktaOne Data Marketplace (DaaS) Part 2: Multi-Account Unified Reporting
Introducing Multi-Account Unified Reporting: In Part 1 of our YuktaOne Data Marketplace blog, we saw how YuktaOne Data Marketplace help Publishers to integrate data from multiple data sources (SSPs, DSPs, Ad Servers, Social, Email, CRM, etc.) in a single Dashboard. In case missed, you can read part 1 here : https://webtest.yuktamedia.com/yuktaone-data-marketplace/ YuktaMedia team has successfully completed […]