Tag: Campaign delivery

Learn how a large Ad Tech provider leveraged YuktaOne to deliver millions of dollars’ worth of campaigns… on time and with top performance! Customers’ Business Challenges: A large Ad Tech provider was working with Agencies to deliver their direct campaigns. There were specific challenges associated with these campaigns: Billing was done on 3rd party (Agency) […]

YuktaMedia is excited to introduce its first episode of the Video Cast Series. The objective of this series is to share our knowledge and expertise in the field of AdTech. Our in-house team members are leading professionals in the AdTech industry. The goal is to share our knowledge with you and especially in this episode […]

Just like any business, Publishers need to track KPIs for their business, especially revenue generated from programmatic every day to get an idea about the business. Publisher’s Ad Ops team spends the majority of their time generating reports. This includes activities like data collection, data processing, report generation, and then report distribution. After working with […]