Exchange Bidding Archives

5 ways Publishers are sabotaging their revenue!

April 28th, 2020

Ad & Revenue Operations

Publishers, 5 traps to avoid for increasing revenue

COVID-19 has landed Publishers in a unprecedent times. Publishers who were earlier just bleeding have now suddenly found themselves in the “death zone”. COVID-19 has dried up budgets and pushed Publishers in terminal velocity. If you look back at the past few years, you will begin to piece together a story for why Publishers find […]